Tag Archives: motivation

Breakfast Cereal Design Concept

Great days start with great mornings so I wanted to create a positive, inspiring breakfast cereal in response to the brief: Create a fun sized design concept and packaging for a new cereal product.

I wanted to inspire and uplift women through a positive, confident image of a female pilot. She already has three stripes so she’s doing well; metaphorically and literally she is flying high.

Here are my rough drawings whilst brainstorming ideas for the box creative…

Pilot eating breakfast, sketch
My favourite concept from all the ideas (below)

The character was further inspired by the aviation PR work I’ve been busy enjoying in recent weeks, thanks to my client in Florida.

Female pilot

I thought that aeroplane shaped breakfast cereal would be fun and novel. This idea was warmly received in consumer testing, with enthusiastic feedback.

I later added the fruit, and additional cereal aircraft, into the bowl for the final iteration.

Once I had the character idea I felt the breakfast cereal design concept formed around her.

In order to create the entire packaging concept it was necessary to define the target market, and what would appeal to them, to decide the ingredients, flavours, also to create a cereal brand, logo and product name.

I had all this in mind when choosing the colour palette of gold, red wine and cobalt blue. These were colours I could use throughout to represent the morning sun, and the colourful sunrise sky.

I chose ‘Inspired Mornings’ for the cereal company brand, and after painting a sun in watercolours I recreated the round window effect of my ‘Inspire by Kim’ logo and added the new brand name.

Nutrition and natural ingredients are key to wellbeing, which is fuel for a positive frame of mind, so I wanted the flavours and sweetness to be natural, therefore I chose fruit flavours on a Tropical theme, This flavour choice was to evoke the idea that the pilot is flying to a tropical island destination.

Travel, new experiences and the relaxation enjoyed on holiday/ vacation are fundamental to enjoyment of life, so by bringing flavours that are associated with holidays into the cereal concept the consumer would start the day enjoying a breakfast that the brain can associate with positive, pleasant experiences and help the person benefit from the associated holiday feelgood factor.

Watercolour painted pineapple, oranges and coconut
Watercolour painted pineapple, oranges and coconut

By illustrating the ingredients it was possible to give the consumer quick visual references and these were to denote the fresh, healthy, natural qualities of the product and brand values.

The reverse side of the cereal box was a great fun opportunity to further inspire the consumer and providing positive affirmations to start the day, in the form of a circular word search.

The wordsearch was placed over the watercolour sun using my favourite digital application of present, Procreate.

I created a template to fit the sizes in the brief, 4×3 inches, and arranged the completed panels within this.

The cereal box design before assembly
The cereal box design before assembly

This was the completed concept.

I was delighted that as I completed the design I saw the Virgin Atlantic campaign to inspire young women with a day of activity using the hasttag #seeherfly Wonderful that this timing coincided with my design.

Have a flying start to a great day. 🛫

Here’s my recent work along similar lines…

Bali Parasol – Instructional Illustration Work

Tennis Club Promotional Work Highlights

Bottle Brand Design

Brand Art – Steel Company

Get in touch for inspiring communications for your project.

Your Suggestions Please: Affirmation Doll

I’m planning to make a supportive, comforting doll using fabric design techniques. My plan is that the design of the doll is made of positive affirmations and statements. The doll might be a companion to help during a really tough period in someone’s life.

I’ve been wondering what words and statement my followers would find most comforting to use when I make the doll.

Please take a moment to pop a suggestion in the comments for this post.

Please feel free to forward this post to someone you know who this idea might resonate with.

These images are my work that has led to this idea.

Related posts:

Fabric Design Doll

The Inspire Dress

The Inspire Bear

Sublimation Samples – Workshop Soon

With just a month to my lovely Heat Press workshop (10-12:30 9th March Sheffield) here are some examples and samples of what you could choose to make.

Of course there really aren’t any limits, the possibilities are infinite.

Whether you want to paint, print, cut paper pieces, make patterns or pictures – it’s your workshop and time to indulge in play with colour and fabrics.

Click here when you’re ready to book

 

Here are the workshop details…

 

Book your place now at http://www.stitchedupandfleeced.com/workshop

So excited to show and share these techniques and see what everyone makes.

Sublime Sublimation Stories

Miniature Cheese Plant

Bird and Flower Cushion

Designing a Dog Coat

Textile Passion Flowers

Hope you can join us for a fun workshop.

All the fine detail is at this link…

Heat Press Workshop – All you need to know.

To book click here😊🌠🎉

Kim x

Instagram Highlights – Springtime

Here’s the latest spring brights from my Instagram. This is one of my favourite times of the year as I love the colours that start to appear in nature and in Easter related marketing.

Here’s the Easter message I created firstly in watercolour and then developed digitally.

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Loved ones moving inspired me to create a new home card using paper.

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An evening sketch walk in historic Warwick led to a series of juxtaposed sketches which together became a scene.

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I created a short Ripl video for my Facebook page including my favourite paper art. See more paperart at the link at the foot of the email.

Joining the #illustrateapril challenge prompted a number of art pieces illustrating, “What spring means to me”. image 351

I love tulips so they featured in each of the pieces, one was a painting, one a pattern as though the spring flowers are radiating, as the sun does in spring.

image 349This was a quick spring stretch which I added some textures I made previously and added those digitally.

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I worked with watercolour shapes to create a series of motivational illustrations using simple characters.

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This is my favourite of the illustrations and hopefully this is representative of how my art and illustration practice rocks forwards.

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Thanks so much for being here to see my art and Illustrations. You can follow my Facebook Page and Instagram by clicking on these words.

Feel free to take a look around the website and if you see something you like pop across to my shop or message me for a bespoke piece.

Kim x

Related Links 🙂

Paper-Cut Pictures

My Life In Paper

Paper Art Time-Lapses

 

Instagram Highlights

Time flies when you’re having fun! It’s been a while since I last posted but that means the highlights are sweeter.

For when we need to reach deep… and need to believe in ourself.

Paper cut seaside paradise. Tea and cake anyone?

I’m making a skirt in pretty bicycle fabric. I’ve been experimenting with sewn embellishments. Pretty sparkles and sequins.

Woohoo spring blooms popping up in my garden. 😀

A sunny break in Spain was colourful and inspiring. Here’s a juicy pic from Malaga market.

There’s something nostalgic about brightly painted bicycles and baskets. It’s a girl thing – summer days, wind in your hair, freedom of time and movement. Mmmm 😎

It’s winter, yet I’m sewing ice-creams and lollies. Bring on summer!

For more sunny posts see my Facebook and Instagram and see the posts here. Thanks for taking time out here, hope you’ve enjoyed it.

#Inktober Highlights 

Here are my favourite drawings from #Inktober in just over a minute. 

Feel free to share this and if you have an illustration brief please get in touch.

Here are the related posts:

#Inktober Week 4

#Inktober Week 3

#Inktober Week 2

#Inktober Week 1

Ski Fit Illustrations 

After major knee injury my resolve ran thin after so many repetitive exercises. I needed new impetuous and accountability to push on with vigour.

As steps on my path back to skiing I created exercise boards to inspire me and illustrate the exercises that will help strengthen. I’m studying illustration at present with Bill Wright, from Central St Martins. 

Now I really have no excuse… I’ll schedule it in my calendar to try to get to it regularly. Maybe stating my intention here to do this 5 times a week will  spur me on…

Here are some posts that relate to this…

Knee Art For Healing
Knee Injury Reportage Illustrations 

From Injury to First Exhibition – Art Journey

Inspiration On Your Wrist – Design Concept

Wearable tech could improve positivity – make a huge difference to a person’s mindset, rippling throughout their life and relationships for fulfilling outcomes.

I developed a smart watch concept that will monitor pulse, body temperature and motion in order to prompt timely delivery of motivating images and inspiring messages.

For example; elevated heart rate, without physical movement, could be an indicator of anxiety – in this instance the device would alert the wearer, through tone, music track, vibration and/or screen lighting up, to inspiring content, tailored for them through preferences selected in an app.

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Sketchbook illustration of the concept.
The smart watch design prototype
The watch console would slip into a stretchy elastic strap that can be changed and easily replaced. Comfort, own choice of design, washable, changeable and inexpensive.

 

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The strap idea came from my custom designed and printed hair and wrist bands.
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There could be the option for the wearer to print their own strap design at home – making their product unique.

 

The idea is developing and I wonder whether this could be an app in itself. Will explore that idea.

Posts related to this are:

Exhibition – Sheffield 13th – 15th June.

Inspired Bags

The Inspire Bear

Well that’s all for now, thanks for being here 🙂 you can see more at my Facebook page and Instagram feed.

Exhibition time

Delighted to be able to show my work after so many hours of intricate work and digging deep creatively. 

Proud to be exhibiting in Sheffield City Centre at The Workstation until 8pm tomorrow as part of Sheffield College’s Design and Visual Art’s end of year show. 

My Ice-cream themed products – beauty bag, shower cap, light-catcher, buttons and hairbands
My product’s displayed as they might be in a retailer

My dress and hand painted scarf
My product range catalogue
The Sheffield newspaper photographer
My project has been to design and create a range of products to inspire and uplift people. I’ll then speak to retailers about stocking my products and will offer bespoke items as unique gift ideas. 

My mascot – the Inspire by Kim bear

See the recent blog posts for related stories and my Folksy shop

Thanks for being here. 

The Inspire Bear

Ta da: I’m delighted to share the Inspire by Kim bear. Made from fabrics that I have designed using techniques including batik, tie dye, dry point printing. 

When flicking through a magazine that my friend brought two years ago after my knee injury I saw a bear pattern that I just had to make in my fabrics. 

Now I’m not naturally a recipe/ pattern/ instruction follower by nature, but my keenness to make the bear helped me follow the steps in the Craft Seller article, which surprised both me and my loved ones. 

Starting to emerge
There was a little magic happened when I started making in fabrics that I have created myself. I chose contrasting fabrics ext to each other for a colourful, as you’d expect from me no doubt, cheery bear. 

I used free machine embroidery to add a colourful heart and make his nose. 

Read to be turned out
Loving the fabric colours meant that I loved the process. The making was also a great boot camp for my sewing techniques as the size of the bear made for small seam allowances which were sometimes fiddly. 

The bear is intended to delight. He carries the messages ‘Be’ and ‘Light’ as a reminder not to take things too seriously, easier said than done. His ear has the Inspire by Kim brand and he has ‘Kim’  on his foot, a little nod to the Tou Story films with Buzz Lightyear and Woody each having ‘Andy’ on their foot. 

Craft Seller magazine that inspired the make
Bashful Bare

I’m wondering about adding eyes, but I’m going to sleep on that as I’m liking him just as he is right now. 

I’m excited to see where this latest make will lead to next. Watch this space and follow my blog if you’ve enjoyed this post.
Related makes are:

Inspire by Kim dress and bag

Illustrated Children’s Book

My Life in Paper

Colourful Yarn Dress Designs

Dissolvable Fabric Experiment