Tag Archives: K Steels

Brand Art – Steel Company

Using my marketing and PR background I’ve been working on communications and brand work for Lancashire and Yorkshire based Steel Stockholders K Steels.

Keen to increase awareness and attract new customers and communicate with existing customers I assisted with liaison for a brand new website and new logos, created with Alpha State and US2DESIGN respectively.

I shot and edited two short videos to illustrate the business succinctly.

K Steels Video

Then using photography, hand drawn and digitally created methods I illustrated key facts of the business. Creating an Infographic for use in social media.

Here are the two Infographic versions – one for each of the warehouse sites.

I then made the infographic into an infographic video, to demonstrate the key aspects of the business in less than 1 minute. Click on the above link to watch it on YouTube.

The work is part of activity to celebrate two landmark anniversaries, 40 years at the K Steels Lancashire warehouse and 30 years of The warehouse of K Steels Yorkshire. Here are the commemorative icons that I created.

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The following creative is an image to accompany Facebook posts about special offers.

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This format and the images and logo were then used for the new stock guide book design.

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If you’d like help with brand, marketing, PR or illustration ideas for your business or service you can contact me at inspirebykim@outlook.com

Here are links to related work. Thanks for viewing.

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Bell Pepper Allergy Campaign

Sheffield Flag & Souvenir